Virtual exhibition on Modi’s life, ‘Know Namo’ quiz, wishes pour on NaMo App (B’Day Special)


New Delhi, Sep 17 | On Prime Minister Narendra Modis 70th birthday, NaMo App has launched unique modules using which you can watch glimpses from PM Modis life and even send him birthday greetings.

Through this, users can Witness PM Modi’s life-story, his journey, his achievements in a never-before-seen format.

Launched on Thursday, the three sections have seen huge number of participations from people across the country. Several people have taken the virtual tour and wished PM Modi through the app.

The highlights include a special virtual exhibit for a special day.

NaMo App has launched an innovative, interactive and immersive experience for all its users. You can watch a 360-degree virtual exhibition on the life of PM Modi. There are exclusive story panels and videos too that take you through PM Modi’s life.

In addition, there is the Know NaMo Quiz. On the NaMo App, there is a special quiz, which has been launched about PM Modi and his Party. The quiz is exclusively available on the App. Users can test their knowledge about the Prime Minister. The winners will receive books signed by PM Modi himself.

Special video greetings are also available on the App. Want to wish PM Modi on his birthday? You can do that as well through the NaMo App.

You can send special greetings and express yourself how PM Modi has made your life better. To do this, just download the NaMo App and upload your greetings in just one click. This feature has become extremely popular, where scores have people have wished PM Modi on his birthday.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.


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