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OPPO becomes no. 1 smartphone brand in China

Beijing, March 5 | OPPO has risen through the ranks to become the number one smartphone brand in China for the first time in...

Estée Lauder Signs Actress Ana de Armas as New Global Brand...

NEW YORK, Feb. 26, 2021 /PRNewswire/ -- Estée Lauder today announced that it has signed Ana de Armas, Golden Globe Award-nominated actress and honoree...

Social tool to track brand reputation in real-time

New York, Feb 21 | Researchers have developed a framework for assessing brand reputation in real-time and over time and built a tool for...

German brand Sennheiser to sell its consumer audio business

New Delhi, Feb 17 | German audio brand Sennheiser has announced it is looking for a new partner who can buy its consumer audio...

Carl Pei’s Nothing acquires smartphone brand Essential

New Delhi, Feb 16 | Nothing Technologies, the newly-launched venture of OnePlus co-founder Carl Pei, has acquired smartphone brand Essential that shut shop last...

Jharkhand locals protest in Delhi against Rihanna’s beauty brand

New Delhi, Feb 12 | A protest was staged by a group of Jharkhand locals outside the DLF Promenade Mall here against international popstar...

itel leads sub Rs-7K segment on brand trust in India: Survey

Gurugram, Feb 10 | itel, the leading smartphone brand from Transsion Holdings, has topped the sub-Rs 7,000 smartphone segment on brand trust (42 per...

HUL’s Vim brand enters machine dishwash segment with Vim Matic

New Delhi, Feb 5 | Dishwashing category creator and Indias leading dishwash brand, Vim by Hindustan Unilever Ltd. (HUL) announced its foray into the...

Tiger Shroff joins hand with Mahesh Bhupathi to expand his brand

Mumbai, Feb 3 | Bollywood action star Tiger Shroff has joined hands with tennis icon Mahesh Bhupati to expand his active wear brand into...

Jio named as world’s 5th strongest brand (Ld)

New Delhi, Jan 28 | Newcomer Jio has entered Brand Finance ranking for first time and is named worlds 5th strongest brand with Brand...

Jio named 5th strongest brand globally in Brand Finance rankings

New Delhi, Jan 28 | Telecom major Reliance Jio is the fifth strongest brand in the world, shows the 'Brand Finance Global 500...

Sony Xperia Pro launched as brand’s first 5G phone

San Francisco, Jan 27 | Sony has launched 'Xperia Pro' as its first smartphone with 5G support in the US for $2,499.99.Sony is targeting...

Kannada star Kiccha Sudeep roped in as fragrance brand ambassador

By Puja GuptaNew Delhi, Jan 26 (IANSlife) Kannada Superstar Kiccha Sudeep has signed as the new brand ambassador of men fragrance brand Denver....

Sevilla FC ties up with FC Bengaluru United to grow brand

Bengaluru, Jan 18 | Sevilla FC has finalised a partnership agreement with FC Bengaluru United and Nimida Sports business group as part of the...

Salman Khan is brand ambassador of reality music league

Mumbai, Jan 16 | Superstar Salman Khan has been roped in as brand ambassador of the music reality show, Indian Pro Music League."We have...

Mika Singh launches water brand, sends water ration to protesting farmers

New Delhi, Jan 8 | Singer Mika Singh has unveiled his water brand, and has sent thousands of water bottles to farmers who are...

UK Whisky brand enters India

By IANSlifeNew Delhi, Jan 6 (IANSlife) UK's Whisky brand 'The Famous Grouse' has made its entry into the Indian market and will be available...

Conspiracy on to brand Andhra govt ‘anti-Hindu’: Jagan Mohan Reddy

Amaravati, Jan 4 | After a series of temple attacks in Andhra Pradesh, the state's YSR Congress government on Monday alleged an ongoing conspiracy...

Russell Brand’s wife finds his energy levels exhausting

Los Angeles, Jan 4 | Laura Brand, wife of comedian Russell Brand, says she sometimes feels she has three children instead of two thanks...

Start-ups future MNCs, to give ‘Brand India’ new global identity: PM...

New Delhi, Jan 2 | Prime Minister Narendra Modi on Saturday stressed that start-ups be set up in all sectors for building future multinationals...

Start-ups future MNCs, to give ‘Brand India’ new global identity: PM

New Delhi, Jan 2 | Prime Minister Narendra Modi on Saturday stressed that start-ups be set up in all sectors for building future multinationals...

Kohli top brand value based on social media engagement: Report

New Delhi, Dec 29 | Captain Virat Kohli has the highest brand value among Indian cricketers based on social media engagement for the period...

International brand launches 2021 collection in India

By Puja GuptaNew Delhi, Dec 25 (IANSlife) Lifestyle brand Swiss Military launched its 2021 collection in India that comprises travel gear, writing instruments, leather/PU,...

Makeup artiste Namrata Soni launches beauty brand

By Puja GuptaNew Delhi, Dec 18 (IANSlife) Makeup artiste Namrata Soni has launched her vegan and sustainable beauty and cosmetic brand --...

Classplus signs Sourav Ganguly as its brand ambassador

Noida, Dec 14 | Edtech startup Classplus on Monday announced former Indian cricket captain, Sourav Ganguly as its brand ambassador and nationwide celebrity endorser.In...

Chhotu, At Your Service! IndianOil gives brand identity to 5 kg...

New Delhi, Dec 11 | IndianOil launched its 5 kg free trade LPG (FTL) cylinder, named "Chhotu", in New Delhi on Friday.The popular small...

Disney unveils international streaming brand ‘Star’

San Francisco, Dec 11 | Disney has unveiled a new international streaming brand "Star" which will roll out in select markets in February 2021.The...

Innovative Growth: Savlon enters PPE segment, on way to become Rs...

By Rohit VaidNew Delhi, Nov 29 | Innovating its way to become a Rs 1,000 crore consumer spend brand in FY21, health and hygiene...

2021 to see us as leading tech-lifestyle brand in India: Realme

New Delhi, Nov 27 | Aiming to sell 30 lakh Artificial Intelligence of Things (AIoT) in the festive Q4 quarter, Realme on Friday said...

Akshay Kumar signs in as brand ambassador of fintech firm

New Delhi, Nov 25 (IANSlife) Bollywood actor Akshay Kumar has been roped in as the brand ambassador of staff management solutions provider, PagarBook, till...

Young smartphone brand Realme grows 132% in Q3 globally

New Delhi, Nov 16 | The young smartphone brand Realme stood out with 45 per cent (on-year) growth and 132 per cent (on-quarter) growth...

Brand Beckham could get a boost with new series on their...

London, Nov 4 | The 16 million-pound deal, which Victoria and David Beckham have reportedly struck for sharing unseen footage of their family in...

Realme fastest brand to sell 5 crore smartphones: Report

New Delhi, Oct 30 | Realme has become the fastest-growing brand to reach the 5 crore smartphone sales mark in nine quarters (from Q3...

Realme, OnePlus top smartphone brand quality index: techARC

New Delhi, Oct 29 | Realme and OnePlus rank higher than Apple, Samsung and Xiaomi on a holistic brand quality index that has a...

Rohit Sharma named brand ambassador of Dr Trust

Mumbai, Oct 28 | Star Indian batsman Rohit Sharma has been appointed as the brand ambassador of healthcare brand Dr Trust."I love the innovative...

Nudge consumers efficiently to build your brand: Facebook India

New Delhi, Oct 25 | The world has changed significantly in terms of every single variable in the pandemic times, including human behaviour, and...

Thums Up for Coke India as brand inches towards pre-Covid offtake...

By Rohit VaidNew Delhi, Oct 24 | Beverages major Coca-Cola India continues to see improvement in operations along with offtake on the back of...

Samsung enjoys highest loyalty, Lava top Indian brand: CMR

New Delhi, Oct 20 | Samsung is the most preferred smartphone brand for one in every three mobile phone users in India and it...

Micromax unveils new smartphone brand ‘in’

New Delhi, Oct 16 | Domestic electronics brand Micromax on Friday unveiled a new smartphone sub brand 'in' and will soon introduce a new...

Drive brand discovery now to tap festive shoppers in India: FB

New Delhi, Oct 14 | More than three in four consumers (74 per cent) in India will begin shopping at least two weeks before...

ITC’s Savlon to become a Rs 1,000 crore brand

New Delhi, Oct 7 | Highlighting Savlon as an example of creating value from acquisitions, the ITC said on Wednesday that Savlon is on...

Jack Daniel’s relaunches its brand

By Puja GuptaNew Delhi, Oct 6 (IANSlife) Premium whiskey brand Jack Daniels is being re-launched globally with a new brand communication platform; ‘Make it...

Ajinkya Rahane signed as brand ambassador of Hudle

New Delhi, Oct 5 | Indian batsman Ajinkya Rahane has been appointed as the brand ambassador and advisor of Hudle, a Delhi-based sports tech...

Skechers India launches campaign with its first brand ambassador Siddhant Chaturvedi

New Delhi, Oct 1 | Skechers, the global sports and lifestyle brand based in California, is launching a new campaign...

Acer India signs Sonu Sood as brand ambassador

Bengaluru, Sep 23 | Taiwanese electronics major Acer on Wednesday announced Bollywood actor Sonu Sood, who helped thousands of people during the Covid-19 pandemic,...

Zebronics, first Indian brand to launch Dolby Atmos soundbar at Rs...

New Delhi, Sep 17 | Home-grown audio system brand Zebronics on Thursday launched a Dolby Atmos-enabled soundbar with a subwoofer in India...

Fantasy sports brand Dream11’s parent firm raises $225mn

New Delhi, Sep 14 | Home-grown sports technology company Dream Sports which has in its portfolio brands such as Dream11, FanCode and DreamX on...

Great Learning ropes in Virat Kohli as brand ambassador

New Delhi, Sep 14 | Ed-tech company Great Learning on Monday announced the appointment of Virat Kohli, as its brand ambassador.The captain of the...

IPL 13: Royals welcome back Warne as brand ambassador, mentor

Dubai, Sep 13 | Rajasthan Royals on Sunday named legendary cricketer Shane Warne as their brand ambassador for the second year in a rowm...

Business

Seychelles fund proves to be Achilles heel for AI employees as...

New Delhi, March 8 | A Seychelles-based financial partner has proven to be the weak link in the bid made by a group of...