Schools won’t shut if 2nd COVID-19 wave hits UK: PM

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London, Aug 11 | UK Prime Minister Boris Johnson said that schools won’t shut down if a second coronavirus wave hits the country, it was reported on Tuesday.

On Monday, Johnson said that getting all children back to the classroom full-time in England next month was the “right thing for everybody”, the Metro newspaper reported.

His comments, on a visit to a school in east London, came after a teachers’ union said ministers should have a back up plan, such as a “week-on, week-off” rota system for students, in case of further lockdowns and surges in coronavirus cases.

The Prime Minister said he hoped schools would not be forced to close as a result of local action, adding it was the “last thing” that the government wanted to do.

“Clearly what we are doing – the way we are trying to manage the COVID-19 pandemic – is to have local measures in place and local test and trace to introduce restrictions where that’s necessary.

“As we have all said, the last thing we want to do is to close schools. We think that education is the priority for the country and that is simple social justice,” Johnson was quoted as saying by the Metro newspaper.

The government has confirmed that pubs and restaurants will close to allow schools to remain open in the event of a second wave.

It will be mandatory for all pupils in England to return to the classroom from September.

Guidance on reopening has been published for England.

There are separate plans for Wales, Northern Ireland and also Scotland, where schools are scheduled to return on Tuesday, the BBC reported.

Initially, schools were told to adopt a “bubble” approach, with children split into smaller, fixed groups that would go in on rotation.

But guidance now suggests all pupils should attend school full-time.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.

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