SC dismisses telcos’ pleas seeking review of its AGR verdict

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New Delhi, Jan 16 | In a big blow to the telecom companies, the Supreme Court on Thursday dismissed the review petitions challenging its verdict in the Adjusted Gross Revenue (AGR) case.

A bench headed by Justice Arun Mishra and comprising Justices S.A. Nazeer and M.R. Shah found no merit in the review petitions and dismissed it.

Responding to the top court’s dismissal of the crucial petition, Airtel expressed disappointment and said that it was evaluating filing a curative petition.

The final deadline for the telecom companies to pay Rs 1.47 lakh is on January 23.

The Telecom Ministry in November told Parliament that telcos owe nearly Rs 1.47 lakh crore in license fee (LF) and spectrum usage charges (SUC).

The total amount is split in two halves — license fee comes to Rs 92,642 crore as of July 2019 and SUC comes to Rs 55,054 crore as of October 2019.

Bharti Airtel and Vodafone Idea hold the majority of these liabilities, which emerge from these dues.

For Bharti Airtel, dues are around Rs 35,586 crore — Rs 21,682 crore as LF and Rs 13,904 crore as SUC and for Vodafone Idea the dues amount to Rs 53,038 crore, of which Rs 28,309 crore in LF and Rs 24,730 crore in SUC.

The Supreme Court had ordered telecom carriers, including telco majors Bharti Airtel Ltd. and Vodafone Idea Ltd., to pay the government as much as Rs 92,000 crore ($13 billion) in past dues, which includes penalties and interest.

A bench headed by Justice Arun Mishra said telcos will have to shell out the dues.

The Department of Telecom (DoT) total demand is estimated around Rs 92,000 crore.

“We allow the appeals of the DoT…. The gross revenue will prevail as defined as gross revenue,” said the court citing no further exercise should take place in connection with the re-calculations regarding the dues.

The top court specified that there should not be any further litigation on the matter.

It also passed a separate order on the specific time frame for the telcos to pay their dues.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.

Video Links:

Term Life Insurance: https://youtu.be/avd_rTTTEiI

Health Insurance: https://youtu.be/zVTvTHh16Pw

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