Putham Pudhu Kaalai: Many moods of lockdown (IANS Review; Rating: ***)

9

Putham Pudhu Kaalai (Tamil film streaming on Amazon Prime); Cast: Jayaram, Urvashi, Kalidas Jayaram, Kalyani Priyadarshan, MS Bhaskar, Ritu Varma, Suhasini Maniratnam, Anu Hasan, Kathadi Ramamurthy, Komalam Charuhasan, Shruti Haasan, Andrea Jeremiah, Leela Samson, Gurucharan, Bobby Simha, K. Muthukumar, Sharath Ravi, Ezhil Arasan Babaraj; Direction: Sudha Kongara, Gautham Vasudev Menon, Suhasini Maniratnam, Rajiv Menon, Kartik Subbaraj; Rating: * * * (three stars)

If OTT has directly benefitted in terms of viewership owing to lockdown, the outcome of the situation has also served digital content well. A bunch of films and web series drawing plot ideas from lockdown have flooded OTT platforms. You have a new instance in the Tamil anthology, Putham Pudhu Kaalai (translates to A New Dawn).

Five well-known filmmakers down South have collaborated to direct a story each in this episodic film. These films do not have any link with each other except the fact that all five are set against the backdrop of lockdown. Overall, the idea obviously was to make a feel-good commercial film that reaches out to the largest possible audience, drawing advantage of OTT’s burgeoning global reach, so none of the five stories probe any facet of human relation too deeply.

The first of five stories, Sudha Kongara’s Ilamai Idho Idho (Youth, Here We Come), sets a light mood. Francis Thomas and Shruti Ramachandran’s writing is evenly paced as the widower Rajeev (Jayaram) invites girlfriend Lakshmi (Urvashi) to stay with him for a few days. Twist in the tale comes when lockdown is suddenly announced even as Lakshmi is still at Rajeev’s place, and his daughter and son-in-law arrive. A not-too-heavy narrative scores primarily due to Kongara’s simplistic storytelling. The director uses a younger set of actors (Kalidas Jayaram and Kalyani Priyadarshan) to enact Rajeev and Lakshmi every time they feel young and romantic in each other’s company. The charming little rom-com is enriched by good acting and interesting use of music (GV Prakash).

Gautham Vasudev Menon directs Avarum Naanum (Him And Me), a story about a young girl (Ritu Varma) who comes to stay with her grandfather (MS Bhaskar) amid lockdown. The two have been estranged for years, and the story (Reshma Ghatala) moves along predictable lines to narrate how the girl discover her ‘thaata’ all over again, and misconceptions are cleared. Strictly, it is not a story that demanded the backdrop of lockdown, but the film is well shot (PC Sreeram) and the two protagonists share a few remarkable moments.

Anthology films have a dead giveaway. The placement of your film often becomes an indication of how appealing it is, compared to the others in the collection. In a film comprising five stories, for instance, it doesn’t take much to realise the placed bang in the middle could be the weakest link.

Suhasini Maniratnam’s Coffee, Anyone? would seem to face that disadvantage, although the film has been co-written by Suhasini along with her husband, the masterly Mani Ratnam. You find the odd Mani Ratnam trademark moment as two sisters (Anu Hasan and Suhasini) visit their mother, who lies in a coma. Much to the disapproval of the two women, their father (Kathadi Ramamurthy) has brought their mother home when hospital care would perhaps seem practical. The film tries to make a point about the power of love and familial bonds to heal, but ends on a rather contrived note. Also, you don’t spot any reason why this story should be set in the time of lockdown.

Andrea Jeremiah brings alive the fourth story, Reunion, directed by Rajiv Menon, who also co-writes along with Adhithya KR and Krishnaswamy Ramkumar, and functions as cinematographer. Vikram, an affluent surgeon (Gurucharan), lives with his mother (Leela Samson) and their life is about to be thrown in a turmoil when Sadhana (Andrea), a bar singer and an old friend of Vikram turns up. The young doctor returns from hospital to discover he has come in contact with a Covid patient, so he isolates himself in the house. With lockdown announced, Vikram’s mother suggests Sadhana stay with them, and the girl agrees. Of course, there is a twist about Sadhana that pushes the plot. Menon uses music (Nivas K. Prasanna) to subtly define Sadhana’s past bond with Vikram, as well as take the story forward. Watching Reunion, it would seem like the story needed a longer runtime to come alive. Menon does adequately while narrating his tale in the short format, though he fails to add an impressive punch in the end.

Anthology films often reserve the best for the last, and this surely happens here. Writer-director Kartik Subbaraj’s Miracle is a winner all the way, a brilliant parting shot. A couple of smalltime goons (Bobby Simha and K. Muthu Kumar) are in dire need of money. Amidst lockdown chaos they figure out a crooked way to get their hand on a big stash. Of course, there is a catch in what happens next. Miracle is the sort of story you don’t want to reveal much, except that it is smart, funny and ironic. Shreyaas Krishna’s camera makes interesting use of bright hues and darkness to bring alive various phases of the tale, and the film is deftly cut by Vivek Harshan.

No matter how you react to the rest of the stories, Miracle is guaranteed to leave you in a merry mood.

Putham Pudhu Kaalai manages to entertain within the limitation and challenges of the short film format. Although not an outstanding effort, the film overall is an entertaining, and certainly worth one watch.

Source: IANS

Sponsors Posts

Teamology Softech And Media Makes PR Affordable for SMEs In India

Teamology Softech And Media Makes PR Affordable for SMEs In India

Don’t have enough funds to spend on your business or do u have very limited amount of money for your business PR? No worries when Teamology make affordable PR for your business and brand. Teamology Softech And Media Services Pvt Ltd are a high term Digital PR, Information Technology, Digital Marketing and Brand Consulting firm in India.

How to transform your small business into a big business?

Every startups face many challenges, but none as uncertain or life-threatening as the struggle to remain cash positive. In enhancement, new companies have to pay thousands a month in team salaries, office-leasing fees, raw materials, and other continuous operational costs all while struggling to secure enough funds to stay afloat.

Mr. Gulrez Alam, a young entrepreneur and Managing Director at Teamology Softech and Media Services Pvt. Ltd. He is also a co-founder of Sarkarinaukriind.com a leading educational Sarkari Naukri Information portal in India shares his experience where he felt extremely helpless to promote his own site sarkarinaukriind.com as it’s not possible for young entrepreneurs to invest huge amount in their PR activities for SMEs.  Caught in this dire financial balancing act, most entrepreneurs end up abandoning investments they come to view as unnecessary, such as marketing and advertising. Yet the cruel irony is that neglecting marketing altogether smothers a business’s growth, leaving it less revenue to collect and forcing it into an even more definitive budget.

So after his personal experience where he wasn’t able to do his PR and advertisement of the webportal.  Mr. Gulrez Alam along with Mr. Badshah Ansari who is now a technical director of Teamology softech and Media services Pvt.Ltd  decided to startup a business venture where their company Teamology Softech and Media Services Pvt. Ltd  provides offer of  100% Guaranteed Digital PR over the world. They are also running ads and manage social media account of many happy clients. They Boost your social media Engagement apparently. They have a dedicated team who are expert In SEO Services.

The teamology Providing Backlink, Page Optimization, Schema Markup, On-Page SEO, Off-Page SEO, and many more. They also Offers Website and App Development Services. Custom Web development, Design according to SEO Algorithm. Teamology has a Team of Experts Writer, who writes the article for many reputed organizations like Forbes, Entrepreneur, Buzzfeed, and many Indian news websites.

Teamology Team consists of more than 30 Marketers, Writers, and Managers. The Main Motto of Teamology is to provide best PR service and also sssured that client’s project would deliver on time. Teamology  Supports Small and medium Startups to provide excellent service at the best price. Teamology has joined the gap between startups, SMEs, individuals, and mainstream media affordable to every enterprise. it included mainstream media in the press announcement field. Teamology have directly affiliated with 100+ online news channels in linguistics.

At present Teamology has 160+ clients, their have 100+ publications in total and approximately 10k satisfied and happy clients.  Their Mission is to helps in Branding, Digital Marketing, E-Commerce, and Design to grow Startups & Brands to meet Consumer’s needs and develop world-class skills & abilities. According to the founder of Teamology, Their  main goal is to help customers return on their investment, improve their operational performance, deliver their products and services more effectively & efficiently, and grow their businesses in existing & new markets.

They help By engaging with the customers and their teams to strengthen digital marketing, E-Commerce, and brand management skills to build a consumer-centric design.

LEAVE A REPLY

Please enter your comment!
Please enter your name here