Nicole Kidman: Motherhood is a journey

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Los Angeles, Nov 30 | Actress Nicole Kidman says she has always tried to view “motherhood as a journey”, and always remember that “love is enough”.

In an interview to Tatler magazine, Kidman spoke candidly about raising her children and how she had to rally after her father died despite being beyond shattered, reports dailymail.co.uk.

Kidman adopted Isabella, 26, and Connor, 24, with former husband Tom Cruise and is also a mother to daughters Sunday, 11, and Faith, eight, with husband Keith Urban.

“I think it’s (motherhood) just a journey. And the first thing is there’s no right and wrong. There’s just different children. I once got this wonderful advice from my grandmother. She said to me, ‘Every child is given some adversity. Where you’re born. What you’re up against. Your parents get divorced. There’s always going to be problems. And the greatest thing is that the love is enough’. I always try to think that. The love is enough,” said the “Big Little Lies” star.

The actress also opened up about the loss of her father, Antony Kidman, in 2014.

“My three-year-old said, ‘But you’re not going to be sad like this tomorrow, are you?’ That’s when you realise, you know, you have to be ‘Ok’. Because they need to know that they’re safe, that their mother isn’t going to fall apart. Inside? I was beyond shattered. But I had to rally,” she recalled.

Kidman added that going through grief has changed her outlook on life.

“I jumped in to life. Let’s go on a plane. Let’s try things. Let’s go for it. Because who knows, right? I was never going to do theatre again. I didn’t think my heart could handle the adrenaline and the fear,” she said.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.

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