Next-gen products like Whoop set to disrupt fitness on the go


New Delhi, Jan 7 | As people across age groups become more aware about their health and fitness regime amid the pandemic, the wearable health band market is expanding and new brands are redefining fitness on the go.

US-based startup Whoop has now brought new wearables to track, record, and analyse one’s heart rate, heart rate variability (HRV), skin conductivity (touch), ambient temperature, and accelerometry (motion).

The device straps around one’s wrist, is water-proof, and perhaps best of all, when charged, it is always on and tracking constantly.

According to reports, Whoop has been worn by 20 Olympic athletes, among them including Michael Phelps and LeBron James. In addition, it is worn by collegiate teams, professional sports teams, and other organisations such as the Navy SEALS.

The Whoop is a unique wearable compared to other fitness trackers because you have to be a member to access the services. So one can’t make a one-time purchase to use it.

To become a member, one must pay $30 as monthly subscription fee, and you will get a band (the Whoop Strap 3.0) and the tracker at no extra cost.

The membership also includes access to the Whoop app that’s compatible with desktop, iOS, and Android.

In September 2021, it announced its latest device, Whoop 4.0, and a brand-new range of sports apparel, Whoop Body.

The latter comes with slots for users to insert their Whoop device, which the company says will help “wearables live up to their name.”

Similarly, Fitbit comes with a monthly subscription service that unlocks extra fitness features, classes and health insights for your wearable and its app. The most famous plan, the Fitbit Premium costs $9.99 per month, or $80 for a year.

Fitbit wearables also keep records of various activities like weight, sleep and nutrition and check progress in the app.

In addition, Garmin, another popular brand, also offers various subscription plans for fitness freaks. The freedom plan allows you to run your Garmin device at an annual fee of $34.95.

Source: IANS

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Share Market Closing Bell: Nifty ends above 15,800, Sensex gains 180 pts

Share Market Closing Bell: Nifty ends above 15,800, Sensex gains 180 pts

The benchmark Indices Nifty started on the positive side after continuous sell off in last week and has managed to settle at 15842.30 with 60 point gain or 0.38 percent. However Nifty has failed to regain 16000 levels prior to LIC listing.

While Bank nifty has managed to settle at 33597.60 levels after gaining 1.44 percent. On the sectoral front, Nifty PSU Bank, Nifty Realty and Auto have contributed 2-3 percent gain on closing basis. On the flip side Nifty IT and FMCG ended with losses of 0.75 percent and 0.35 respectively. In Nifty, EICHERMOT, APOLLOHOSP and UPL were the top gainers while ULTRACEMCO, SHREECEM and ASIANPAINT were the prime laggards.

Technically, after forming the bearish candle on the weekly chart, the index has formed a Doji candlestick on the daily chart which shows indecisiveness among the trades. Moreover, the index has also faced a resistance from falling trend lines and showed profit booking from higher levels. However, Fibonacci retrenchment also has support around 15650 levels.

Traders may find buying opportunities for short term as if 15650 levels is protected. In the hourly chart, with support of the middle Bollinger band short term upside movement is expected. Stock specific action would drive the market in coming days too.

On the derivatives front, the highest call OI is at 16000 strike price followed by 16200 strike prices while on the put side, highest OI is at 15500 strike price. INDIA VIX closed at 24.53 with gain of 4.43 percent intraday indicating volatility is going to remain till weekly expiry . On the other hand, Bank nifty has support at 32600 levels while resistance is placed at 34500 levels.

Sumeet Bagadia
Executive Director
Choice Broking

Source: Choice India



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