Mukul Dev in film on revolutionary Kartar Singh Sarabha

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Mumbai, Sep 16 | Actor Mukul Dev will soon be seen in a period film titled Kartar Singh Sarabha. He says the film aims at giving the Indian revolutionary recognition and respect.

“It’s a legendary character. It’s a very exciting project. The cast is ensemble and is from various parts of the world. We have a very exciting team and the project is legendary stuff. It has got to be handled with care. I am very excited about the project,” Mukul said.

“The audience will love it and it would give a hero, the much needed recognition and respect. I am waiting for the audience to celebrate this figure,” he added.

Directed by Kavi Raz, the film revolves around the life of the revolutionary Kartar Singh Sarabha. Kartar along with Bakshish Singh, and five others were hanged by the British in the Lahore Conspiracy Case of November 1915.

Mukul will also star in a film based on the unsung heroes of Indian football. Titled “Barefoot Warriors”, the film is about the first national football team of independent India. The story is inspired by the Indian team that played brilliantly at the 1948 London Olympics despite most players playing barefoot, and becoming eligible to participate in the 1950 World Cup.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

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Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.

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