New Delhi, Nov 30 | A Delhi Court has directed Delhi Chief Minister Arvind Kejriwal to personally appear before the court in order to take bail in a defamation case against him.
Additional Chief Metropolitan Magistrate Vishal Pahuja while posting the matter for December 13 observed: “It is pertinent to note that the accused has not taken bail till date. Accordingly, matter is adjourned for furnishing bail bonds as well as framing of formal notice under section 251 CrPC…Accused is directed to appear in person on the next date of hearing.”
The court’s order came in while it was hearing a defamation complaint filed by Vikas Sankrityayan, who claimed that on May 6, 2018, a YouTube video titled ‘BJP IT Cell Part 2’ was circulated by Dhruv Rathee, who lives in Germany, “wherein a number of false and defamatory allegations were made”.
Sankrityayan said that the Delhi Chief Minister retweeted the video from his twitter account without checking the authenticity of the video.
“The complainant alleged that the allegations made against him in the video are false, malicious and defamatory and it has lowered the reputation of the complainant in the eyes of right thinking members of the society. So far no proof has been tendered on the allegations,” the complaint said.
He said that since Kejriwal was followed by crores of people “due to which the video has reached to a large number of people not only in India but internationally.”
Policybazaar Unveils its new brand campaign "AapKiSideHai"
Akshay Kumar delivers the brand’s promise of always being on the customer’s side
Gurugram, 19th Sept, 2020:Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.
Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.
The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.
“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.
Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”
The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.