Hyderabad’s famous MJ Market re-opens after facelift


Hyderabad, Aug 14 | The Moazzam Jahi Market, one of the major landmarks in this historic city, has received a much-needed facelift and is all set to be transformed into a cultural hub.

The renovated heritage structure, with a repaired ceiling and flooring, a restored clock tower and a flag post in the interior courtyard for hoisting the tricolour, was thrown open on the eve of the country’s Independence Day.

The majestic triangle-shaped stone structure, considered an identity of this city of minarets, welcomes visitors as they head towards the old city of Hyderabad.

It was built as a fruit market during the times of seventh and last Nizam Mir Osman Ali Khan, the last ruler of erstwhile Hyderabad State.

The market was named after the Nizam’s second son Mir Shujat Ali Khan Moazzam Jah Bahadur. Moazzam Jah himself inaugurated the market in 1935 as Sadr nasheen, Majlis Araayesh Baldah or the President of City Improvement Board, which was created to improve the city’s infrastructure following the devastating Musi floods of 1908.

Standing tall at a traffic intersection connecting key trading hubs like Begum Bazar, Jaam Bagh, Siddiamber Bazar, Nampally and Abids, Moazzam Jahi Market was built as fruit market but subsequently it became the centre for many other commodities like flowers, vegetables, groceries, dry fruits, paan, ittar, hookahs, ice cream and even arms and ammunition.

The rapid expansion of the city, increased vehicular traffic and lack of proper maintenance, however, took a toll on the beautiful structure.

A leaking roof, stagnant water in its inner courtyard due to a damaged sewerage line, dumping of garbage, hoardings nailed to the structure, haphazardly parked vehicles – all had made it anything but a heritage structure.

It was two years ago that the urban development authorities embarked on restoration of the historic building.

In March 2018, Arvind Kumar, Principal Secretary, Municipal Administration and Urban Development had announced that on the advice of Municipal Administration and Urban Development Minister K.T. Rama Rao, he was adopting MJ Market for its complete heritage restoration.

“Delighted to open the renovated Moazzam Jahi Market complex today – a painstaking delicate effort of nearly 2 years,” tweeted Rama Rao on Friday while complimenting Arvind Kumar.

Arvind Kumar tweeted several pictures of the renovated structure with the comment: “This is a glimpse of how careful restoration of MJ Market brought the life back.”

Dozens of shops in the complex are run by third or fourth generation of the shopkeepers.

Arvind Kumar has promised to transform the place into a major cultural centre for theatre and music without disturbing the shopkeepers.

Leveraging on Hyderabad’s inclusion into the UNESCO’s Creative Cities Network list under the gastronomy category, the municipal authorities plan to conduct theatre and Sufi concerts and other cultural programmes in the courtyard.

The Covid-19 crisis and resultant lockdown hit the plans but Arvind Kumar is confident of hosting the programmes post-pandemic.

Source: IANS

Sponsors Posts

Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.


Please enter your comment!
Please enter your name here