Gujarat reports 1,364 new Covid cases; 12 deaths

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Gandhinagar, Sep 16 | Gujarat on Wednesday reported 1,364 new Covid-19 cases, taking the state’s coronavirus tally to 1,17,709, while 12 fatalities in the last 24 hours took its death toll to 3,259. A total of 85,153 samples were tested on Wednesday.

The state has reported 21,274 cases in September so far, at an average of 1,329 cases per day.

Hotspot Surat led the tally with 281 fresh cases, followed by Ahmedabad (165), Rajkot (143), Vadodara (126), Jamnagar (122), Bhavnagar (43), Gandhinagar (41), Junagadh (38), Mahesana (36), Banaskantha and Kutch (34 each), Panchmahals (28), Amreli (27), Morbi and Patan (26 each), Bharuch (25), Mahisagar (21), Surendranagar (19), Tapi (16), Gir-Somnath (15), Kheda (14), Sabarkantha (10), Anand and Dahod (9 each), Botad, Devbhumi Dwarka and Narmada (8 each), Chhota Udepur and Valsad (7 each), Aravalli, Dang and Navsari (5 each) and Porbandar (3).

Of the 12 people who succumbed to the dreaded virus in the last 24 hours, 5 were from Surat, 3 from Ahmedabad, 2 from Rajkot and 1 each from Vadodara and Gir-Somnath.

Gujarat’s mortality rate is gradually coming down and is under 3 at 2.76 per cent presently.

Till now, health authorities have conducted 35,23,653 RT-PCR tests in Gujarat, of which 34,05,944 have returned negative.

On a positive note, a total of 1,447 persons were discharged from different facilities on Wednesday, taking the number of recoveries in the state to 98,156.

At present, the number of active cases in the state stands at 16,294, of which the condition of 16,169 is stable, while 98 critical patients are on ventilator support.

Over 6 lakh people are quarantined in the state presently, 6,04,753 in home quarentine and 493 in government facilities.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.

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