Flash mobs, Namo tea party part of BJP campaign in Bengal


By Shashi Bhushan
New Delhi, Feb 20 |
The BJP has planned to reach out to a larger audience for the West Bengal assembly polls. The party has already started reaching out to the electorate through Rasgulla and Namo tea party in Kolkata.

The election for 294 seats in the West Bengal assembly will be held in April-May this year. The BJP, riding high on its success in the last general election in the state, is leaving no stone unturned to uproot the Mamata Banerjee led Trinamool Congress government. In 2019, the BJP had won 18 of the 42 Lok Sabha seats in West Bengal.

BJP’s co-incharge for the West Bengal unit, Amit Malviya, told IANS that the party will use new age technology and traditional campaign methods to reach out to the electorate. “BJP workers have already started meeting people in small groups to explain the party’s vision for the development of the state over the Namo tea party,” he said.

Malviya added that in the coming days the party will start organising flash mobs and street plays. To make the party presence more visible in the state, BJP workers have started moving around wearing “saffron T-shirts” with “Namo again” printed on them.

“Everyday BJP workers have started meeting people wearing saffron T-shirts at parks or places frequented by the people in Kolkata,” Malviya said. The BJP has also started using “digital wall paintings” to counter rivals efforts to remove its posters. “TMC workers remove our posters and we have started using digital wall paintings, which are not easy to remove and also look better than traditional wall paintings or posters,” Malviya added, who is also national head of BJP IT and Social media.

Malviya stated that emphasis will be put on social media during the polls and Union Home Minister Amit Shah had addressed a social media volunteers meet. The party has also developed a mobile app to keep users updated about its poll related activities in the state. “Our app has been developed to keep workers, volunteers and people updated about poll activities in the state,” said a BJP leader.

Source: IANS

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Social Media Expert And Founder Of Aapno Rajasthan Durgesh Dhaker Gives His Two Cents On Growing One's Reach Online

Social Media Expert And Founder Of Aapno Rajasthan Durgesh Dhaker Gives His Two Cents On Growing One's Reach Online

“Work and you’ll get what you need; work harder and you’ll get what you want”.

The above-mentioned quote speaks volumes about the courage of those who have made substantial breakthroughs in their life with hardwork and dedication.

One such committed individual who is preparing several notable names with their social media reach is Durgesh Dhaker. An agile and someone who keeps himself upbeat with the happenings in the country, Durgesh has acquired expertise in carving the social media strategies for various stalwarts. He is also the founder of Aapno Rajasthan

facebook page with more than 1 million likes which he gain within very short time with his expertise.

Coming from the beautiful city of Chittorgarh in the land of Rajasthan, Durgesh Dhaker is making his parents and fellows pride of his strides and success acquired through hustling with perseverance. His social media expertise enables him to give his top tips for growing one’s social media presence, it is as below-

1-Create a network

Social media comprises of a huge number of people who need to build their reach, subsequently, it turns into a fiercely cutthroat spot where every individual is attempting to draw in mass consideration, thus it is basic that we upgrade our activities to pick a specialty which suits our inclinations, it ought to be something that you are prepared to deal with for quite a while of your life.

Zero in on making an intuitive substance that can be discovered when somebody looks for it, the most ideal approach to do is to is utilize significant hashtags on Facebook, Twitter, etc.

2-Create steady, quality posts that are relatable

Today, the web has enough data however we can help our supporters discover quality data that isn’t excess by posting relatable substance according to our niche, recall, forthright, valuable, and quality substance is as yet restricted on the web, consequently assuming you give individuals what they are searching for reliably, gradually and slowly, you will see considerable development in individuals who follow you.

3-Social media showcasing/connecting websites

Social media marketing is perhaps the most ideal approach to get ideal reach online, to see speedy outcomes, posting cool videos, and opinion on the latest happenings are some methods which can be deployed. If one has a website on their name or related to their field of work then those can be attached on social media profiles to promote them better.

In a nutshell, we can conclude that, according to Durgesh Dhaker, the top way to grow your social media presence is by being relevant and consistent with the content that is suited to the tastes of your target audience, linking several web pages and blogs to boost traffic and last but not the least correct marketing of your content that can lead to conversions.


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