Brazil’s Chamber of Deputies Prez tests Covid-19 positive

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Brasilia, Sep 17 | Rodrigo Maia, President of Brazil’s Chamber of Deputies, has tested positive for the novel coronavirus, his press office said.

Maia, 50, came down with mild symptoms of the disease and is being treated at the official residence of the Chamber of Deputies here, where he will remain in quarantine, Xinhua news agency quoted the official as saying on Wednesday.

Judge Luiz Fux, president of the Federal Supreme Court who took office last week, tested positive on Monday and is quarantined in Rio de Janeiro.

Some other top Brazilian officials have also tested positive in recent months.

Senate President Davi Alcolumbre announced in March that he had contracted Covid-19 before the Congress suspended face-to-face meetings.

President Jair Bolsonaro tested positive in July and recovered after having only mild symptoms, after which First Lady Michelle Bolsonaro also contracted the virus.

Brazil currently accounts for the third highest number of Covid-19 cases and third highest deaths.

As of Thursday, the number of cases increased to 4,419,083, while the death toll stood at 134,106.

The state of Sao Paulo was the worst-hit, accounting for over 909,000 positive cases and 33,253 fatalities.

The other hard-hit states include Bahia, Minas Gerais, Rio de Janeiro and Ceara.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.

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