Being lonely ups risk of Internet addiction: Study

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London, Feb 23 | Loneliness has become increasingly prevalent among adolescents, who spend longer and longer periods of time online, says a new study.

“In the coronavirus period, loneliness has increased markedly among adolescents. They look for a sense of belonging from the Internet. Lonely adolescents head to the Internet and are at risk of becoming addicted,” said researcher Katariina Salmela-Aro from the University of Helsinki.

According to the researchers, adolescents’ net use is a two-edged sword — while the consequences of moderate use are positive, the effects of compulsive use can be detrimental. Compulsive use denotes, among other things, gaming addiction or the constant monitoring of likes on social media and comparisons to others.

For the study, published in the journal Child Development, the team involved a total of 1,750 participants to investigate detrimental Internet use by adolescents. The subjects were studied at three points in time — at 16, 17 and 18 years of age.

The risk of being drawn into problematic Internet use was at its highest among 16-year-old adolescents, with the phenomenon being more common among boys.

For some, the problem persists into adulthood, but for others it eases up as they grow older, the researchers said.

The reduction of problematic Internet use is often associated with adolescent development where their self-regulation and control improve, their brains adapt and assignments related to education direct their attention, it added.

In the study participants, compulsive Internet use had a link to depression. Depression predicted problematic Internet use, while problematic use further increased depressive symptoms.

Additionally, problematic use was predictive of poorer academic success, which may be associated with the fact that Internet use consumes a great deal of time and can disrupt adolescents’ sleep rhythm and recovery, consequently eating up the time available for academic effort and performance.

Source: IANS

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Global Strategist and Philanthropist Drummi Bhatt returns to her homeland to bring about a vernacular infotainment content revolution

Global Strategist and Philanthropist Drummi Bhatt returns to her homeland to bring about a vernacular infotainment content revolution

Drummi Bhatt has successfully donned many hats including that of a global strategy professional, mentor, and investor to early-stage startups encouraging women entrepreneurship, and a philanthropist.

Drummi currently leads Market Intelligence and Strategy team at Mitsubishi Power, USA building corporate-level strategies for global markets. Drummi is also the founder of KarmaKonnect, a Woman and Rural Empowerment Non-Profit Organisation which works for projects in remote rural, tribal, and conflict areas.

Her philanthropy work has taken her to various corners of India, including, far end corners of Leh, Ladakh, Telangana, and remote areas of Chambal. During these visits, she got mesmerized by culturally rich, vernacular, and diverse, the true “Bharat”.

During her interaction across the country, she got enchanted by the whirlwind of talent residing across Bharat, which is not restricted to a language, city, or just tier-1 cities but is found in abundance all across tier-2, tier-3 cities, and rural-tribal clusters.

With OTT platforms ruling the world in 2020, Drummi decided to bring her strategic insights and data analytics strength to this field by joining hands with seasoned entrepreneurs, Rahul Narvekar and Narendra Firodia, to launch its kind, vernacular OTT platform, Letsflix.

In 2019, Drummi, Rahul, and Narendra have successfully launched India’s first vernacular infotainment app, LetsUp, which now caters to 1.5 million users and in 7 vernacular languages, a feat achieved by none. The trio has now been passionately working towards creating and delivering vernacular content for every viewer in India with Letsflix.

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