Asia Society India Centre and HarperCollins India present Beyond The Ordinary -The Library Series

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NEW DELHI, Sept. 30, 2021 /PRNewswire/ — HarperCollins Publishers India is thrilled to announce a creative collaboration with Asia Society India Centre to co-present the first season of a unique conversation series, featuring topical books and trailblazing authors published by HarperCollins India. Beyond the Ordinary: Library Series with Asia Society is designed as a series of curated book discussions that aims to spotlight extraordinary literary voices and worlds from across South Asia. Season One of this initiative will have a four-part series showcasing the best of non-fiction writing from India and featuring subject area experts and creative professionals, from across sectors, presenting their unique perspectives on the world through their memoirs, reportage and research.

Interested audiences can view these virtual conversations live by pre-registering for each event through the event links that will be provided by Asia Society on their website and via their social media pages, which will also be shared on @HarperCollinsIN’s social media pages.

The first event in this series is scheduled to take place on Tuesday, 5 October 2021, at 6:30 pm IST. It will be a conversation between journalists Pallavi Aiyar and Namita Devidayal as they delve into the making of Pallavi Aiyar’s book, Orienting: An Indian in Japan, which is part travelogue and part reportage revolving around her experiences of living and working in a country like Japan, with its shared past and cultural linkages to India, and the landscape of non-fiction writing in India today.

The next three episodes in the series will have conversations around film critic Uday Bhatia’s intriguing book, Bullets Over Bombay: Satya and the Hindi Film Gangster, celebrity chef Anahita Dhondy’s heart-warming Parsi Kitchen: A Memoir of Food and Family, and veteran theatre personality Dolly Thakore’s bold memoir, Regrets, None. These three events will be spread across November and December 2021.

Speaking about this partnership, Shabnam Srivastava, DGM Marketing, HarperCollins India, says, “As virtual and hybrid events lead the way forward, we are very happy to be working together with Asia Society India Centre to bring forward this uniquely curated, insightful and interesting online series of conversations built around our books and authors – the very hotbed of intriguing and informative discussions.” 

About Asia Society India Centre:

Asia Society India Centre presents an array of perspectives on modern Asia, cultivating nuanced understandings of Asia-Pacific affairs through diverse programming. Their initiatives include public lectures, business discussions, policy roundtables, leadership programmes, cultural summits, musical performances, film screenings, and an annual gala honouring Asian artists. The India Centre enhances dialogue, encourages creative expression, and generates ideas in the areas of business and policy, and arts and culture. Inaugurated in 2006 by Prime Minister Manmohan Singh, the India Centre has hosted over 700 events, establishing itself as a leading public education platform and an important forum for the discussion of regional and global affairs.

About HarperCollins Publishers India:

HarperCollins Publishers India is a subsidiary of HarperCollins Publishers. HarperCollins Publishers India publishes some of the finest writers from the Indian Subcontinent and around the world, publishing approximately 200 new books every year, with a print and digital catalogue of more than 2,000 titles across 10 imprints. Its authors have won almost every major literary award including the Man Booker Prize, JCB Prize, DSC Prize, New India Foundation Award, Atta Galatta Prize, Shakti Bhatt Prize, Gourmand Cookbook Award, Publishing Next Award, Tata Literature Live Award, Gaja Capital Business Book Prize, BICW Award, Sushila Devi Award, Prabha Khaitan Woman’s Voice Award, Sahitya Akademi Award and Crossword Book Award. HarperCollins Publishers India also represents some of the finest publishers in the world including Oneworld, Bonnier Zaffre, Usborne, Dover and Lonely Planet. HarperCollins Publishers India is also the only publisher to have been awarded the Publisher of the Year Award three times: at Publishing Next in 2015, and at Tata Literature Live! in 2016 and 2018.

For further information and queries, please write to: Shabnam.Srivastava@harpercollins.co.in

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Does MBA really help in getting a better job offer ?

Does MBA really help in getting a better job offer ?

Most students pursuing an MBA come with the sole objective of having a decent job offer or a promotion in the existing job soon after completion of the MBA. And most of them take loans to pursue this career dream. According to a recent survey by education portal Campusutra.com  74% MBA 2022-24 aspirants said they would opt for education loans.

There are exceptional cases like those seeking master’s degree or may have a family business to take care of or an entrepreneurial venture in mind. But the exception cases are barely 1%. For the rest 99%, a management degree is a ticket to a dream job through campus placements or leap towards career enhancements. Stakes are high as many of them quit their jobs which essentially means loss of 2 years of income, apprehension and uncertainty of the job market. On top of that, the pressure to pay back the education loans. Hence the returns have to be high. There is more than just the management degree. Colleges need to ensure that they offer quality management education which enables them to be prepared for not just the demands of recruiters and for a decent job but also to sustain and achieve, all along their career path.

  • So, what exactly are the B Schools doing to prepare their students for the job market and make them industry ready ?
  •  Are B schools ready to deliver and prepare the future business leaders to cope up with the disrupted market ?  

These are the two key questions every MBA aspirant needs to ask, check and validate before filling the MBA application forms of management institutes. And worth mentioning that these application forms do not come cheap. An MBA aspirant who may have shortlisted 5 B Schools to apply for, may end up spending Rs 10,000.00 to Rs 15,000.00 just buying MBA / PGDM application forms.

While internship and placements data of some management institutes clearly indicates that recruiters today have specific demands. The skill sets looked for are job centric and industry oriented. MBA schools which have adopted new models of delivery and technology, redesigned their courses, built an effective evaluation process and prepared the students to cope with the dynamic business scenario, have done great with campus placements despite the economic slow down.

However, the skill set being looked for by a consulting company like Deloitte or KPMG may be quite different from FMCG or a manufacturing sector. Institutes need to acknowledge this fact and act accordingly.

  • Management institutes should ensure that students are intellectually engaged, self motivated and adapt to changes fast. In one word ‘VUCA ready’.
  • B Schools should encourage students to participate in national and international competitive events, simulations of business scenarios.
  • Institutes should have the right mix of faculty members with industry exposure and pure academics.

The placement records of 2021 across top management institutes indicated the fact that recruitment is happening, skilled talent is in demand and certain management institutions continued to attract recruiters even in the middle of an ongoing crisis.

It is time, all management institutes rise to the occasion, understand market realities and identify areas of improvement at both ends – students and faculty.

After all, the stakes are high at both ends. B Schools taking corrective measures will stay while those which are lagging will end up shutting down.

Author Name : Nirmalya Pal

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