2,273 new Covid cases, 12 deaths in Telangana

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Hyderabad, Sep 16 | Telangana on Wednesday reported 2,273 new Covid-19 cases, taking the state’s tally to over 1.62 lakh.

During the last 24 hours, 12 people succumbed to the virus, pushing the death toll to 996. The case fatality rate in the state stands at 0.61 per cent against the national average of 1.63 per cent.

The majority of the new cases were reported from Hyderabad and surrounding districts. Greater Hyderabad Municipal Corporation (GHMC) reported 325 new cases, up from 277 the previous day. Its neighbouring districts Rangareddy and Medchal Malkajgiri reported daily jump of 185 and 164 cases respectively. Sangareddy, another district bordering the state capital, recorded 58 cases.

Outside Hyderabad and surrounding districts, Nalgonda topped the list with 175 cases followed by Karimnagar (122), Warangal Urban (114), Khammam (97), Nizamabad (91) and Siddipet (91).

The state also saw 2,260 people recovering from the virus during the same period. With this the total number of recoveries have gone up to 1,31,447.

The state’s recovery rate has further improved to 80.71 per cent against the national average of 78.52 per cent.

The number of active cases in the state stands at 30,401 including 23,569 in home/institutional isolation.

According to the director of public health, 70 per cent of 1,62,844 cases reported so far in the state were asymptomatic.

The authorities conducted 55,636 tests during the last 24 hours ending 8 p.m. Tuesday. With this the number of samples tested so far mounted to 21,76,222.

A total of 17 government and 38 private laboratories and 1,076 rapid antigen tests tested 55,636 samples, including 24,480 primary and 6,676 secondary contacts. However, no break-up of RT PCR and rapid antigen tests was available.

The state health authorities said samples tested per million population improved further to 61,310. This is much higher than the daily testing target of 5,600 per day as per the World Health Organisation (WHO) benchmark of 140 per million per day.

Age wise Covid positive details show that 65.23 per cent of those tested positive were in the age group of 21-50 years. The officials said that the ratio of those above 51 years dropped to 21.82 per cent against the earlier 24.71 per cent. Those below 20 years are now 12.95 per cent against 10 per cent earlier.

Officials said 64.83 per cent of those tested positive were male while the remaining 38.17 per cent were female.

Out of 20,396 beds under the government, 17,823 beds are vacant, including 1,491 ICU beds.

The number of private hospitals treating Covid patients rose to 224 with the government’s 20 more hospitals added to the list. They have 11,288 beds, out of which 7,029 are vacant.

Source: IANS

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.

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