2020 is full of chemistry; New onscreen pairs to look out for!


Romance is one of Bollywood’s favorite genres and has never gone out of style, with millions of moviegoers flocking to the theatres to watch films in which filmmakers and actors bring their unique versions of running around the trees while singing songs to the table. With a new year, we have some really promising jodi to look out for and well, we are already rooting for them all!

Here are the fresh pairs to look out for:

– Ananya Panday and Ishaan Khatter: The very moment the poster of their upcoming flick, Khaali Peeli came out, the chemistry between Ananya and Ishaan was appreciated a lot. They both are setting up good chemistry between them and we are waiting to catch them on the screens already!

– Sara Ali Khan and Kartik Aaryan: The two have always been a topic to talk about when it comes to “pairing the best”! With their upcoming release Love Aaj Kal 2 , their fans cannot wait to see them onscreen together as the two have already been spotted together.

– Siddhant Chaturvedi and Deepika Padukone; A completely new pair on the bloc, the two are all over our feeds as they will be featuring together in Shakun Batra’s next release.

– Sanya Malhotra and Aditya Roy Kapur: While one is a talent all the way, the other is the hot property on Bollywood- this duo is all that the upcoming Anurag Basu’s Ludo is going to be a treat for us all.

– Fatima Sana Shaikh and Rajkumar Rao: Another gem that Anurag Basu’s Ludo has in store for us is this fine pair of two talented pair. Well, it is going to be a very April month!

This year, Bollywood is all set to give us new goals of perfect Onscreen pairs which will surely make the fans go crazy with their releases! 2020, you are going to be a year of love, romance, fun and that what science never taught us in full swing- chemistry!

Source: PR Agency

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Policybazaar Unveils its new brand campaign "AapKiSideHai"

Policybazaar Unveils its new brand campaign

Akshay Kumar delivers the brand’s promise of always being on the customer’s side

Gurugram, 19th Sept, 2020: Policybazaar.com (Twitter handle: PolicyBazaar), India’s largest online insurance marketplace with over 10 million customers, showcases its commitment to customers in its new television campaign “AapKiSideHai”. The new ad campaign featuring Policybazaar brand ambassador, Akshay Kumar, highlights the brand’s promise of embracing a holistic customer centric approach while helping to bridge the insurance protection gap in India.

Policybazaar’sAapKiSideHai campaign seeks to reassure its customers on being a dependable Insurance partner for them, every step of the way. The brand has always focused on distributing products like term insurance, health insurance, zero commission ULIP’s and motor insurance that are optimal from a customer perspective. Policybazaar is now extending the brand promise beyond the purchase experience to ensure that consumers get the highest levels of service throughout the policy lifecycle.

The new brand campaign reinforces Policybazaar core value of putting the customer first by delivering on its promise of providing a trusted platform for all types of insurance products. The brand is committed to guiding the customer throughout the insurance journey, starting from recommending the right products at affordable pricing, ensuring thatthe policy issuance process is smooth and fast, and, to providing services and claims assistance when needed.

“While we continue to highlight the importance of Health & Term life Insurance through our marketing campaigns, with the brand promise of Policybazaar AapKiSideHai, we also intend to position Policybazaar as a customer centric brand, that is committed to stand by its customers, both pre and post purchase”, said Samir Sethi, Head of Brand Marketing, Policybazaar.com. The new ad series highlights Policybazaar’s unparalleled support to customers, while providing them with the ease of comparing and buying term and health plans online with guidance at each & every step.

Speaking about the TVC launch, Sharat Dhall, Chief Operating Officer, Policybazaar.com said, “Our ultimate aim is to provide 360-degree assistance to customers that starts from when the policy is bought, to provide assistance when the claim is paid out, should such a situation arise. Winning and maintaining customer trust is a strong ethos within the company and this campaign reflects that. At a time when the world is grappling with a crisis like no other, the brand intends to instill confidence in the customers’ buying decisions by assuring them protection of their futures with the right insurance products & thorough assistance throughout the journey.”

The new brand campaign in its series displays moments of indecision that people may have while investing in protection products. It addresses these queries &emphasizes the importance of nurturing a bond with the consumers thereby creating customer delight.


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